The Flower Label Program sets standards of human rights and environmental protection for flower farms to follow in the areas, viz:
- Freedom of association (the freedom for workers to form trade unions)
- Prohibition of child labour and forced labour
- Proper employment contracts and above-average social and working conditions
- Health safeguards and a secure working environment
- Responsible attitude towards natural resources and the environment
- Non-use of toxic pesticides and chemicals
FLP member farms must also comply with internationally accepted workers' rights as laid out by the International Labour Organisation (ILO).